Burnstads Southside Market focuses on the community. They hold weekly farmers' markets that feature produce and good from local farmers and merchants. I designed a weekly email newsletter that informs the customer of what is on sale that week, any specials, and certain pricing. I also designed paper inserts that features the same information for those who aren't tech-savy. The clothe baskets allow for softer items, like fresh produce, to be carried without the fear of tearing or bruising the product. The interior signage is made from locally milled lumber and the delivery van serves multiple purposes such as delivering groceries to the elderly and disabled, and transporting goods to and from the farmers markets. All components are connected with the Burnstads' logo which features a pear that connects with the owners Italian roots along with the freshness of the farmers' markets they are known for.